Ford has the "Pre-Collision Assist with Automatic Emergency Braking" that helps you to detect a potential collision with a vehicle or pedestrian directly in front of yours and avoid it. In other words, it helps those who don't know when to stop.
Ford Pre-Collision Assist with Automatic Emergency Braking.
In case you don't know when to stop.
Client: Ford
Advertising Agency: LCT, Curitiba, Brazil
Creative Director/ AD / copywriter: Ricardo Tramontini
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