NBA: We Are All Watching: Westbrook

Video advertising:

"We Are All Watching: Westbrook" is the second in the series of NBA Playoffs 2013 commercials. This spot takes us around the world for a glimpse at fans from Buenos Aires to Beijing watching Oklahoma City Thunder's Russell Westbrook in the pivotal game 5 against the Los Angeles Lakers in the 2012 Western Conference Finals. Tied at 70 in the third quarter, Westbrook intercepts a pass to Kobe Bryant then races down the court. Westbrook is fouled and he puts up a spectacular shot which was the catalyst to win the series.
Watch the NBA Playoffs 2013 to see why, Now Is BIG.

AD AGENCY: Goodby Silverstein & Partners

Executive Creative Director: Jeff Goodby  / Creative Director: Nick Klinkert / Creative Director: Adam Reeves / Copywriter: Nick Morrissey / Art Director: Tim Green / Producer: Benton Roman / Executive Producer:  Tod Puckett / Director of Broadcast Production: Cindy Fluitt / Account Director: Jason Bedecarre / Account Manager: Janice McManemy / Account Manager: Heather Morba / Senior Business Affairs Manager: Julie Petruzzo

PRODUCTION COMPANY: Biscuit Filmworks / Director: Christopher Riggert / Managing Director: Shawn Lacy / Executive Producer:  Holly Vega / Head of Production:  Rachel Glaub / Line Producer:  Rick Jarjoura / Director of Photography:  Tim Hudson / Production Designer:  Seba Serra
 
EDITORIAL: Spot Welders / Editor: Brad Waskewich / Assistant Editor: Kai Yu / Executive Producer: Joanne Ferraro / Producer: Ellen Lavery
 
VISUAL EFFECTS: Method / VFX Supervisor: Ben Walsh / Executive Producer: Stephanie Gilgar / Producer: Pip Malone
Co-ordinator: Zack Whitley / Lead Flame: Matt Trivan / Flame: Mike Plescia / Paint: Pam Gonzales / Roto: Scott Crafford, Daniel Linger
 
MIX: Lime / Sound Engineer: Rohan Young / Executive Producer: Jessica Locke
 
MUSIC: Human