Rashers: Like a wine & cheese party

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Image advertising:

"Get ready for the best smelling beer burps ever."

"Cure your hangover while you get drunk."

"Only a handful of things can make a grown man cry. Come taste two of them."

"Like a wine & cheese party, except with two big improvements."

Advertising Agency: Ogilvy & Mather, Toronto, Canada

Chief Creative Officer: Ian MacKellar / Group Creative Director / Art Director: Todd Cornelius / Group Creative Director / Copywriter: Jamie Marcovitch / Copywriter: John Eresman / Typography: Todd Cornelius